Update of the web design and development for the company Nexo seguros.

Client:
Pablo Frohlich
Category:
Web Design, Web Development, Branding
Date:
January 14, 2024

Update of the web design and development for the company Nexo seguros.

Innovation and Cutting-Edge with a New Website Design and Brand Refresh.

Description:
At Bigbuda, we take pride in highlighting the exciting innovation and brand refresh project for Nexo Seguros, a prominent company in the insurance sector. Through a cutting-edge and innovative website design, we have contributed to the complete transformation of the brand, offering a fresh perspective to the insurance market.

Learn about the process:
Nexo Seguros, aiming to stand out in a competitive market, set out to undergo a complete brand refresh. The challenge was not only to modernize the visual identity but also to innovate with a website design that reflected the cutting-edge and reliability that characterizes the company.

Our Approach:
Identity and Positioning Analysis: We conducted a thorough analysis of Nexo Seguros' identity and positioning. We identified key values that needed to be highlighted in the brand refresh to convey confidence and modernity.

Cutting-Edge Website Design: We collaborated closely with the design team to develop a cutting-edge website that reflected Nexo Seguros' new identity. We used innovative visual elements and modern technologies to ensure a unique experience for users.

Comprehensive Brand Refresh: We worked on the complete brand refresh, from updating the logo to defining a new color palette and visual elements. Every aspect was designed to align the brand with the highest standards of innovation and reliability.

Advanced Features: We implemented advanced features in the website design to enhance user interaction and experience. This included online quoting tools, dynamic informational sections, and smooth navigation.

Optimization for the Insurance Industry: We considered the specificities of the insurance sector when designing the website. We highlighted Nexo Seguros' services clearly and accessibly, ensuring that crucial information was within users' reach.

Adaptability and Responsiveness: We ensured that the website design was fully adaptable to mobile devices and different screen sizes. This ensured a consistent and effective user experience on any platform.

Launch and Communication Strategy: We coordinated a strategic launch of the new website design and brand, focusing on communicating the innovation and benefits that Nexo Seguros offers to its clients.

Results:
The brand refresh and website design project for Nexo Seguros have achieved a striking transformation. The new identity and cutting-edge website have positioned the company as a leader in innovation within the insurance industry.

Conclusion:
At Bigbuda, we are excited to have collaborated in the evolution of Nexo Seguros. This project highlights our ability not only to modernize brands but also to bring innovation and cutting-edge to traditional sectors. We are eager to share this exemplary project in our portfolio!

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